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A QR that opens a PDF is not a DPP. Concrete criteria to tell a fake marketing passport from a real ESPR-compliant Digital Product Passport.
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First mandatory DPP: Battery Passport on 18 February 2027 (Regulation 2023/1542). Annex XIII, QR code, EU registry and manufacturer compliance.
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Digital Product Passport calendar: EU registry, batteries February 2027, textiles, steel, electronics — all ESPR deadlines 2026–2030.
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Supply Chain and ASS startups that ignore quantum computing are building for 2025, not 2035. Sensitive data are current targets for future attacks.
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Every day in France, 40 million broken goods are not repaired. Meanwhile, 69% of French people perform repairs – but often alone at home, for lack of finding a reliable, accessible and competent professional.
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The Digital Product Passport is emerging as one of the major regulatory innovations of the decade in Europe. Driven by the European Green Deal, this system promises to radically transform our relationship with objects by introducing intelligent traceability.
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After-sales service (ASS) represents a major strategic challenge for French companies. In a tense economic context and facing increasingly demanding consumers, ASS failures can have disastrous consequences.
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